If you're a solo consultant or boutique firm

Someone just Googled you.

Are you sure you're happy with what they found? I'm not. After poring through thousands of consultants' websites, I realized: almost everyone is leaving money on the table.

Text me Why I do this ↓

perfect: pagespeed
negative: co₂
WCAG 2.2 AA: a11y

I googled you

Here's what I found

I ran PageSpeed Insights on more than 4,400 consultants' websites, all listed with their local chambers of commerce. This is what a quick search turns up.

Median load

8.9 s

until the main content appears. The bar is one second.

Google said that a mobile visitor is 113% more likely to leave at 7 seconds than at 1 second. Ten years ago.

F for Effort

94%

of the sites scored under 90%. The median score was 58 out of 100.

Google's ranking systems use Core Web Vitals, which grade site performance. A good score doesn't guarantee a ranking, but a bad score might cost you the ranking.

Median page

2.6 MB

For reference, this page is 98% lighter, but communicates more.

Someone checking for you on a phone is on mobile data and pays the wait for every megabyte. Ultimately, you pay the weight in lost sales.

Someone who looks you up will leave before the site even loads, and you'll never see the missed call.

Most of this wait time is code the visitor never needed. Three in four load JavaScript they never run, and six in ten load CSS they never use. That weight is wait time potential clients won't spend on you before they even know who you are. The consultant whose page opens instantly looks unique, disciplined, and prepared. The rest look like they can't even keep the storefront clean for window shoppers.

Accessibility is usability

I can't even use most of these sites.

After running automated accessibility scans on more than 4,000 of those sites, I realized most sites are excluding a substantial portion of clientele.

Critical

30%

had a critical violation: a screen reader or keyboard user is blocked outright.

A blocked visitor can't read what you offer or find how to reach you. That is an inquiry you never learn you lost.

Serious

84%

had at least one serious violation. The median site failed two checks.

Serious failures don't block people, but they make them work harder to hire you, and most people won't.

Color contrast

60%

had text that is hard to read against its background.

Text people can't read isn't selling for you: your offer, your rates, your contact line.

Three in ten have a failure that locks someone out.

Fewer than 1 in 100 got both right: a PageSpeed score of 90 or higher and a clean accessibility scan. About 95% of the million most-visited home pages have detectable WCAG failures (WebAIM, 2025), so this is common. Every day it stays unfixed, someone hits the wall.

The referral

Your best clients come from referrals. Every one of them looks you up first.

Someone who trusts you passes your name along. The prospect types it into Google, or asks ChatGPT. Within a minute they've decided whether you're the real deal.

They don't call to tell you they left.

You never see the clients you lose.

A solo consultant is the product, and the website is the suit. When the site that displays you looks like it fits poorly, so do you.

What a template can't do for you.

01 — Get You Found

Rank on Google. Get cited by AI.

SEO is table stakes. I structure your expertise so ChatGPT, Perplexity, Claude and Google give answers that point to you. When a referral searches your name, they find the right thing. When a stranger searches your specialty, they find you.

02 — Be Fast and Accessible

Load before they lose interest.

Speed is what people judge first, before they read a word. Sub-second load times, even on an old 4G phone. Perfect PageSpeed scores. WCAG 2.2 AA accessible. No bloated WordPress.

03 — Run Clean

Lighter than 98% of websites.

Hosted free on Cloudflare, 100% renewable energy. For every client I plant 100 trees with One Tree Planted and donate $240 to charity: water. It's a line your clients will notice in your footer.

The proof is the page you're reading.

I built this site the same way I'll build yours. Check it yourself: run it through PageSpeed Insights or WebsiteCarbon.com before you text me.

This page

Lighthouse 100.

Perfect PageSpeed. WCAG 2.2 AA. No trackers.

Per view

0.0042 g CO₂e.36 kB.

Cleaner than 99% of pages tested.

Per client

100 trees. $240 in water.

Through donations to One Tree Planted and charity: water.

01 — The desk job

I was bleeding at my desk.

The policies said visible surgical wounds weren't a good enough reason to program from home.

The job could have been remote. Instead I sat at a desk in the office writing bloody code I could have done from my bed.

Then the stress went for my eyes. Glaucoma. I was going blind at 29 years old.

I knew I could do better for myself. I knew I could do better for others. So I decided to take the dive.

02 — The dive

I started a solo consulting company.

The work took me places a badge and a policy manual never would. A brief trip across Japan. A back alley recording studio in India. Upcoming plans in Switzerland, Zambia, and Peru.

Nobody asks me for a doctor's note anymore.

03 — Your turn

You already took the dive.

You left the badge and the boss. You built a practice on your name. But if your site doesn't represent the detail and effort you put in, how can you better show what you do instead of having to say it every time?

I took the dive making websites for others. Now I've narrowed my focus to make them for consultants like us. Together, we'll reverse engineer the site you need for the income and free time you want.

So you can experience the freedom of a full-breasted swan dive.

About Chandra

One guy with twenty years of experience.

Swandiv is a solo practice. You get me, not an account manager. I've shipped a database for Harvard Medical School to over 200 hospitals worldwide, done work for Fortune 500 companies like Cognizant and Staples, and I advise a UN-recognized environmental action NGO that operates in 40+ countries.

I am where book smarts meets street smarts. Beyond being a technologist, I'm a consultant too. I know what a consultant's site has to do, because mine does it.

Learn more about me →

Harvard's Global Renal Information Databaseweb + systems
Fortune 500sengineering
IDEAS For Usadvisor
Small businesses & startupsweb + strategy

The New Business Card

$26,500.

One fee. No retainer, no hosting fees, a lifetime of value.

Here's the math: what is the lifetime value of one client who would have walked away?

Included

What you get

01Website (design + build)
02Custom copywriting
03Testimonials collection and display
04Thought leadership section
05Optional referral management and links
06Personal blog
07Services pages
08Pricing page
09About page
10Booking page
11Up to three other pages
12Optional eCommerce
13SEO / AEO fundamentals including articles and posts
14Emdash CMS integrated
15High performance + carbon negative
16Lifetime hosting included
17Dark mode
18Accessible to even the blind
19Lifetime quick fix support
20One year company email setup with drive storage, password manager, VPN, private AI, etc, via Proton Business
21And much more

Speed Angel

I move fast

48 hoursYour visual home page draft ready to see soon after the first payment.
Under two weeksTypical first delivery.
$0 / monthFree hosting. No recurring charges.
LifetimeQuick fixes included.

Maximum one new client a week. I'm one person. That's the number where every client gets me, not an assistant. When the week is full, it's full.

All other consulting or work beyond the core package is priced by value.

What you're thinking right now.

“My clients come from referrals. I don't need a website.”

Then every one of them looks you up before they call. The referral opens the door. Your site decides whether they walk through it.

“I already have a website.”

Then the question is whether it's earning or just existing.

“I don't have time for a website project.”

I write the copy. You get a draft in 48 hours and a finished site in under two weeks, typically. You'll spend less time on this than on one proposal.

“$26,500 is a lot for a website.”

It's a thoroughly fair price for a 24/7 interactive online sales document that pulls clientele while you sleep. One payment, free hosting, no monthly fees, quick fixes for life, plus a strong security posture.

It's simple: just talk to me.

Text me, and we'll chat organically, human to human. Tell me what you do and what your site doesn't. I'll show you how to fill in the gaps.

Book a call chandra@swandiv.info +1.321.513.6024

I reply within 24 hours and respond quickly when I'm awake. </cta>

P.S. I take one new client a week. If you've read this far, you already know whether your site is costing you clients. Text me before the week fills up, and you'll receive your new home page design concept within 48 hours of the first payment.